Learn how leading CPGs are using Generative AI-powered analytics to uncover deep consumer behaviors, preferences, and trends that traditional methods might miss. Explore how these insights can drive strategic decisions, from product development to personalized marketing campaigns, and see real-world examples of how Generative AI can help carve out a competitive edge. Whether you’re looking to innovate your product line, refine your marketing strategy, or simply understand your customers on a deeper level, this session will provide you with actionable strategies to harness the power of AI for significant business growth.
Featuring presenters:
Elizabeth Davies, Senior Insights Manager, Global Brands – Europe, Anheuser-Busch InBev
Joey Gaspierik, Enterprise Accounts, AnswerRocket
