CONTACT INFO
POWERED BY
USE CASES
- Investigate business issues & opportunities
- Generate proactive insights & analysis
- Support business planning & strategy development
- Support research projects
ANALYZE DATA FROM
EXPERIENCE
Category & Brand Insights Assistant | Fortune 500 Global Beverage Leader
March 2023-Present
Automating over a dozen analytics workflows for a Fortune 500 global beverage leader, reducing time to insights by 80% and empowering decision-makers to respond quickly to changes in market share and brand equity with data-driven action plans.
Sales Effectiveness Analysis Assistant | Fortune 500 Pharmaceutical Company
March 2023-Present
Helping a Fortune 500 pharmaceutical company generate groundbreaking insights revealing the direct impact of sales activities on market share.
Macro Market Trends Research Assistant | Global Consumer Packaged Goods Leader
March 2023-Present
Empowering a global consumer packaged goods leader to generate insights from unstructured market research alongside structured company performance analysis to better understand and respond to macro market trends.
AI Assistant for CPG Analytics & Insights
Powered by AnswerRocket
An AI Assistant for Category Managers & Insights Teams
ABOUT ME
I’m a generative AI Assistant that helps you explore, analyze, and get insights from your CPG data. Powered by AnswerRocket’s augmented analytics platform and GPT-4, I’m focused on making it easier than ever to get answers to questions about your categories and brands–just by chatting.
CAPABILITIES
Explore Data
Analyze & Visualize Data
Run advanced analysis to understand, diagnose, and predict business performance
Generate Insightful Narratives
Compose easy-to-understand data stories highlighting key insights from analysis
Follow-ups
Answer follow-up questions and pick back up on past conversations in an instant
Automate Analysis
Generate recurring analysis reports
and presentations on a set schedule
or as new data is available
ANALYTICAL SKILLS
- Current Performance: Evaluate your latest performance and track key metric changes
- Competitive Performance: Assess performance against major competitors and spot improvement opportunities.
- Metric Drivers: Identify and drill into the drivers behind metric increases and decreases.
- Metric Trends: Trend business performance over time, spotting outliers, and forecasting future performance.
REFERENCES
Anheuser-Busch InBev
“A chat-based tool like Max can help more users feel comfortable interacting with data. Having an on-demand assistant that can quickly answer the questions that pop up throughout the day would enable our team to make data-driven decisions at scale.”
– Sabine Van den Bergh, Director Brand Strategy & Insights Europe
Cereal Partners Worldwide, a joint venture between Nestlé and General Mills
“Max will take AnswerRocket to the next level! We need our teams to make informed, fact based decisions. Max will enable users across all levels of CPW to quickly access data and insights through intuitive questions and responses.”
– Chris Potter, Global Applied Analytics
Suntory Global Spirits
“With Max, Beam Suntory can automate routine tasks and gain valuable insights from data, allowing us to make more informed decisions. I see the potential for Max to become a powerful tool for analyzing a combination of external, macro, and internal data.”
– Abraham Neme, Global Head BI & Analytics
